- Get to know the culture you're covering and show them that you care and understand their everyday life --- then find the stories that will inspire and motivate them.
- Research is key.
- Take what you present to your audience seriously
- Find stories that can work across cultures and bridge the gaps across the globe.
Sarshar showed us a 30 second clip of an animation bumper VOA created for the Iranian New Year that showed a woman, Ms. Spring, who is so magical she can make the sun shine and flowers bloom with a snap of her fingers.
Here is the Web site for Voices of America.
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